Harmonic Drive SE develops high-precision gears for robotics, medical technology, mechanical engineering, and space applications. Some of those gears are even operating on Mars. This case study shows how they turned technical downloads into measurable sales opportunities.
With an online product configurator from eCATALOG 3Dfindit, Harmonic Drive SE made its CAD models easier to find worldwide. Their engineering customers can now configure products and download accurate CAD data in just a few clicks, which removes friction from the design process and creates clear buying signals for Harmonic Drive SE’s marketing and sales teams.
The product configurator transforms CAD downloads from technical requests into highly qualified leads: Harmonic Drive SE had 15,000 downloads, around 2,000 customer registrations, and 1,500 qualified leads within just a few months.
Download the case study below to learn how Harmonic Drive SE turns downloadable CAD models into high-intent sales leads, and learn how you can help your own CAD downloads reach the right ground station.
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